E-commerce

Rob

As someone who has been teaching sales and demo skills to high-tech Sales Engineers (AKA Solution Consultants, Applications Engineers, etc.) for over 20 years, I find this book to be pretty basic and missing many critical skills required to be a successful Sales Engineer. The author has never done the job of the Sales Engineer (or FAS, Field Application Scientist, as the role is titled in the book) and the book is lacking in real world experience.

Emaly

Wow! This book has great tips to point you in the right direction for crafting and mastering your demos! Everything is covered from the big ideas to get you started to the little details that should not be overlooked. Furthermore, after being introduced to these essentials, you can immerse yourself into the Great Demo resources and LinkedIn group! Fantastic!

stive

I am a professional Sales Engineer so I know a bit about the subject. Understanding both the techniques and psychology of doing a great demo are critical. This book explores both those topics in detail. Mastering demos is also both art and science, you need to invest time in both areas and this book provides a roadmap for achieving both.

Randy

I am a professional Sales Engineer so I know a bit about the subject. Understanding both the techniques and psychology of doing a great demo are critical. This book explores both those topics in detail. Mastering demos is also both art and science, you need to invest time in both areas and this book provides a roadmap for achieving both.

Kop

As someone who has been teaching sales and demo skills to high-tech Sales Engineers (AKA Solution Consultants, Applications Engineers, etc.) for over 20 years, I find this book to be pretty basic and missing many critical skills required to be a successful Sales Engineer. The author has never done the job of the Sales Engineer (or FAS, Field Application Scientist, as the role is titled in the book) and the book is lacking in real world experience.

Dr. kamp

Wow! This book has great tips to point you in the right direction for crafting and mastering your demos! Everything is covered from the big ideas to get you started to the little details that should not be overlooked. Furthermore, after being introduced to these essentials, you can immerse yourself into the Great Demo resources and LinkedIn group! Fantastic!

Adom

I am a professional Sales Engineer so I know a bit about the subject. Understanding both the techniques and psychology of doing a great demo are critical. This book explores both those topics in detail. Mastering demos is also both art and science, you need to invest time in both areas and this book provides a roadmap for achieving both.

Sophyia

Wow! This book has great tips to point you in the right direction for crafting and mastering your demos! Everything is covered from the big ideas to get you started to the little details that should not be overlooked. Furthermore, after being introduced to these essentials, you can immerse yourself into the Great Demo resources and LinkedIn group! Fantastic!

Jade

As someone who has been teaching sales and demo skills to high-tech Sales Engineers (AKA Solution Consultants, Applications Engineers, etc.) for over 20 years, I find this book to be pretty basic and missing many critical skills required to be a successful Sales Engineer. The author has never done the job of the Sales Engineer (or FAS, Field Application Scientist, as the role is titled in the book) and the book is lacking in real world experience.

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